Sales App

“Here’s what I’d like to do today. First, I want to understand what brought you in, what’s working and not working, and what you want to change. If it sounds like we can help, I’ll show you what I recommend and what the investment looks like. At the end we can decide together whether it makes sense to work together. Either of us can say it’s not a fit. Sound fair?”

Tell me more. • How long has that bothered you? • What have you tried? • Why hasn’t that worked? • How does that affect you? • Why does fixing it matter?

“If we were sitting here a year from now and this was completely solved, what would be different?”

“When you make decisions like this, is it something you typically decide yourself or is anyone else involved?”

“Let’s talk about investment for a minute, because I don’t want to design something that makes absolutely no sense for you. Have you thought about what you’re comfortable investing to get this where you want it?”

“I’ve heard enough. Let me tell you what I would do if this were my wardrobe.”

Start with the Foundation below, then adjust each category based on your diagnosis. The client should see the complete prescription—not just the smallest first order.

“If I were building the wardrobe we just discussed completely, the investment would be approximately [total].” Then stop.

“The question isn’t necessarily whether we do all of that today. The question is how quickly you want to get there.”

“Based on everything you’ve told me, I’d start with the Foundation today. That addresses the biggest issues immediately and gives us the base for everything else. Are you comfortable moving forward with that?”

“Totally fair. When you say more than expected, tell me what you had in mind.” Diagnose the real issue.

“You absolutely can. Earlier you told me ___ was the bigger problem. If we only make the suit, we’re not really solving that. Are you okay with that?”